The use of Ruiyun rendering platform and Autodesk software to jointly complete rendering work, which provides users with a better user experience through product level integration, is increasingly recognized and adopted by users in the industry. Through Autodesk ® Maya ®、 Autodesk 3ds Max ® With the collaboration of professional visual solutions such as Autodesk Arnold, numerous visual industry enterprises have shortened production cycles, reduced production costs, and optimized production processes through the Ruiyun rendering platform.
Shenzhen Ruiyun Technology Co., Ltd. (hereinafter referred to as "Ruiyun Technology") is a company that focuses on providing vertical cloud computing services for the visual industry, with over 200000 users in more than 50 countries and regions, including Oscar winners, well-known film and television animation, visual effects, architectural visualization, and game studios. Renderbus, a cloud rendering brand under Ruiyun Technology, is known as a pioneer in cloud rendering in China. Its representative works include movies such as Wolf Warrior 2, Nezha's Demon Child Descends, and Wandering Earth.
The field of visual design and production using computer technology is commonly referred to as CG (Computer Graphics) internationally. It is both a technology and an art form, encompassing almost all visual art creation activities in the current computer age, such as print design, web design, 3D animation, film and television special effects, multimedia technology, computer-aided architectural design, and industrial design. Nowadays, film and television special effects, 3D animation production, and 3D game production have become the forefront of CG development. With the rise of the concept of the metaverse, CG will have more diverse usage scenarios and application fields in the future.
Taking 3D animation production as an example, the general process of 3D content production generally includes pre production, modeling, texture mapping, binding, animation production, visual effects production, lighting settings, rendering, and post-processing. In the entire production process, rendering is a necessary and very important step.
Rendering refers to the process of using professional rendering tools such as Autodesk Arnold to create final renderings or animated videos after creating models and animations using software such as Autodesk Maya and Autodesk 3ds Max in architectural design and animation production. Rendering can make 3D animation production more artistic, and it can be said that rendering plays a decisive role in the final presentation of the work.
Designers, artists, and engineers are striving every day to create designs, special effects, and experiences with strong visual impact. The demand for movie visuals and video quality from users is becoming increasingly stringent, and new concepts of automotive and architectural design are becoming increasingly complex... rendering work is facing unprecedented challenges. According to the Internet survey, the proportion of domestic film and television production time and rendering time has even reached 3:1, that is to say, 25% of the production time of a film is "waiting" - waiting for the completion of rendering.
Traditional rendering requires a significant amount of waiting time, which prevents creative personnel from focusing more time on content creation. With the application of cloud computing in the visual industry, cloud rendering has opened up a new path for the visual industry, allowing practitioners in industries such as film and television animation, visual effects, architectural visualization, games, etc. to see the opportunity to quickly catch up with foreign large-scale productions.
Simply put, cloud rendering refers to the ability of users to upload resources through various terminals such as mobile phones, pads, and PCs, perform rendering in the cloud, and then obtain rendering results. In recent years, there have been numerous visually impactful special effects works, and cloud rendering has shown its potential to help the development of the visual industry. In collaboration with professional visual solutions such as Autodesk Maya, Autodesk 3ds Max, and Autodesk Arnold from companies like Autodesk Software (China) Co., Ltd. (hereinafter referred to as "Autodesk"), the entire visual industry has undergone significant changes in production cycles, production costs, and production processes.
It is precisely in this development trend that Ruiyun Rendering, as a cutting-edge cloud rendering platform in Asia, is committed to providing professional, reliable, safe, stable, and sustainable innovative cloud rendering solutions for the visual industry, helping to promote the rapid development of the visual industry.
Introduction to Ruiyun rendering platform
The Ruiyun rendering platform has a large-scale computing pool of 10000 nodes in a single cluster, which can provide high elasticity and customizable cloud rendering services for projects of different specifications. Since the launch of its first product Renderbus in 2010, Ruiyun Technology has quickly received unanimous praise from the industry with its patented cloud rendering platform and professional TD service team. Renderbus has massive computing power resources, advanced data security measures, seamless integration of a fully functional SDK with users' pipelines, and 7X24 hour online technical support, providing excellent support for users' projects. The use of cloud rendering by users can reduce usage costs and greatly improve creative efficiency.
According to Zou Qiong, the general manager of Shenzhen Ruiyun Technology Co., Ltd., Ruiyun rendering is mainly divided into two parts: offline rendering and real-time rendering. Offline rendering is mainly applied in movies, animations, film and television special effects, building renderings, building roaming animations, and urban planning, among which movie animation and building animation are currently the two most widely used fields; Real time rendering is mainly applied in areas where real-time interaction is possible, such as virtual teaching, virtual display, virtual exhibition halls, and virtual scenic spots.
Taking the film and animation industry as an example, users of the film and animation industry have reduced the time spent on production processes such as lighting rendering and improved production efficiency by using Ruiyun Technology's offline rendering. At the same time, the planning, team structure, and staffing of the entire film and television production may be optimized or streamlined due to the use of cloud rendering. While streamlining investment, it also improves production efficiency and shortens the production cycle; In the construction industry, Ruiyun rendering also greatly shortens the time for rendering architectural renderings or animation lighting, allowing users to quickly preview the appearance of buildings and optimize the customer experience in the field of architectural design.
The winning magic weapon rendered by Ruiyun
The use of cloud rendering has driven the digitalization process of multiple scenes in the visual industry. Zou Qiong revealed that when choosing and using cloud rendering products, users mainly focus on the following two aspects:
Firstly, in terms of quality. Cloud rendering providers must be able to accurately and accurately render works according to user expectations. Many times, the cloud environment may differ from the local environment, such as the CPU and GPU configurations, so the rendered effect may not meet the user's expectations. In addition, different artists may have varying levels of familiarity and mastery of rendering software, so the content produced may have some issues with the use of certain parameters. If set improperly, it may even fail to render or the rendering effect may not be correct. In response to potential quality issues, Ruiyun Technology has accumulated a knowledge base with over ten years of industry experience, which can help users detect whether the commonly used parameter settings in the entire scene are reasonable. If they are not reasonable, the Ruiyun rendering platform will prompt error messages to help users correct the problem and ensure rendering quality.
According to Zou Qiong, the general manager of Shenzhen Ruiyun Technology Co., Ltd., Ruiyun rendering is mainly divided into two parts: offline rendering and real-time rendering. Offline rendering is mainly applied in movies, animations, film and television special effects, building renderings, building roaming animations, and urban planning, among which movie animation and building animation are currently the two most widely used fields; Real time rendering is mainly applied in areas where real-time interaction is possible, such as virtual teaching, virtual display, virtual exhibition halls, and virtual scenic spots.
Taking the film and animation industry as an example, users of the film and animation industry have reduced the time spent on production processes such as lighting rendering and improved production efficiency by using Ruiyun Technology's offline rendering. At the same time, the planning, team structure, and staffing of the entire film and television production may be optimized or streamlined due to the use of cloud rendering. While streamlining investment, it also improves production efficiency and shortens the production cycle; In the construction industry, Ruiyun rendering also greatly shortens the time for rendering architectural renderings or animation lighting, allowing users to quickly preview the appearance of buildings and optimize the customer experience in the field of architectural design.
The winning magic weapon rendered by Ruiyun
The use of cloud rendering has driven the digitalization process of multiple scenes in the visual industry. Zou Qiong revealed that when choosing and using cloud rendering products, users mainly focus on the following two aspects:
Firstly, in terms of quality. Cloud rendering providers must be able to accurately and accurately render works according to user expectations. Many times, the cloud environment may differ from the local environment, such as the CPU and GPU configurations, so the rendered effect may not meet the user's expectations. In addition, different artists may have varying levels of familiarity and mastery of rendering software, so the content produced may have some issues with the use of certain parameters. If set improperly, it may even fail to render or the rendering effect may not be correct. In response to potential quality issues, Ruiyun Technology has accumulated a knowledge base with over ten years of industry experience, which can help users detect whether the commonly used parameter settings in the entire scene are reasonable. If they are not reasonable, the Ruiyun rendering platform will prompt error messages to help users correct the problem and ensure rendering quality.
It is not difficult to see from the development process and solutions of Ruiyun Technology that the reason why Ruiyun Technology has gained strong recognition from users is mainly due to the following three points: firstly, Ruiyun Technology has a top professional TD team and R&D team in the industry, with a profound understanding of the visual field and rich project experience; Secondly, Ruiyun Technology has been focusing on the visual industry for over a decade, deeply cultivating products and services, investing heavily in research and development, and erecting high barriers to product experience, known as the industry benchmark; Finally, Ruiyun has also established a computing resource pool specifically optimized for the visual industry, which has massive visual computing power and extremely high cost-effectiveness, reducing user usage costs while greatly improving creative efficiency.
Digital Entertainment Content Creator - Autodesk
As mentioned earlier, movie animation and architectural animation are currently the two largest areas of application for Ruiyun rendering. As is well known, as a world renowned design software and digital content creation company, from detailed war scenes to surreal creatures, from complex weather effects to vast terrains... Autodesk's digital entertainment creation tools help CG users and VFX artists unleash inspiration and creative passion through their powerful technical capabilities.
Maya, 3ds Max, and Arnold are widely used digital entertainment creation tools by designers and artists. Maya is an excellent 3D animation software produced by Autodesk, applied to professional film and television advertisements, character animations, movie special effects, and more. Maya integrates advanced animation and digital effects technology, including not only general 3D and visual effects production functions, but also combines with advanced modeling, digital fabric simulation, fur rendering, and motion matching technology. It has complete functions, flexible work, high production efficiency, and strong rendering realism, making it a high-end production software at the movie level; 3ds Max is a 3D animation rendering and production software based on PC systems, with a simple and efficient production process. It is widely used in advertising, film and television, industrial design, architectural design, 3D animation, multimedia production, games, and engineering visualization fields. Arnold is a ray tracing rendering program from Autodesk, which is a photo realistic, physics based ray tracing renderer designed for the needs of artists, modern animation, and visual effects production. In recent years, it has become one of the most widely used rendering programs in professional film production worldwide. Many of the award-winning films that have won the Academy Award for Best Visual Effects over the past sixteen years use Autodesk's software products and solutions.
In an interview with Zou Qiong, the general manager of Shenzhen Ruiyun Technology Co., Ltd., the author learned that because of the progressiveness and widespread use of Autodesk products, more than 50% of projects and works currently use Maya, 3ds Max and Arnold software in offline rendering tasks of Ruiyun Technology. Moreover, based on the long-term practice of Ruiyun Technology, over 80% of companies in the entire 3D animation field will use Autodesk's digital entertainment creation software to create breakthrough visual effects.
Co creating a new experience in digital art
As the saying goes, success lies in cooperation and win-win cooperation for the world. Based on the coexistence of Autodesk and Ruiyun Technology in the same ecosystem, they have a common user group. In the process of booming industry development, Autodesk and Ruiyun Technology have reached a strategic partnership to jointly create a new experience of digital art for CG users.
So, how is the seamless connection between Autodesk products and Ruiyun rendering for creation? Zou Qiong introduced, "Taking Maya as an example, after a user creates an animation scene using Maya, they need to go through the lighting rendering process before finally outputting the work. The rendering process is the most time-consuming and computationally intensive. Now, Ruiyun Technology seamlessly integrates the Ruiyun rendering platform into the Maya software in the form of plugins, which is equivalent to inserting a menu called rendering. After the user completes the animation scene, the lighting team can directly click on the rendering menu to place all of their assets on Ruiyun Technology's cloud for rendering processing. After processing is completed, the Ruiyun rendering system will automatically download the rendering results to the user's local storage, completing the entire rendering task. At the same time, Ruiyun rendering is also designed for batch production." Users who submit files for rendering provide a client that supports users to drag dozens of engineering files waiting to be rendered directly to the Ruiyun rendering client for submission and rendering at once. Throughout the entire process, when using Maya software, users are using the computing power of supercomputers on the cloud like a local computer, and rendering speed can naturally be greatly improved.
The Ruiyun rendering service, combined with Autodesk software, is being recognized and adopted by more and more users in the industry as a way to provide users with a better user experience through product level integration
Value Chain, Shared Ecology
Autodesk and Ruiyun Technology are both leaders in their respective fields, with similar target users and corporate visions. Zou Qiong, General Manager of Shenzhen Ruiyun Technology Co., Ltd., said, "The value of Autodesk to Ruiyun Technology mainly comes from two aspects: firstly, the three-dimensional content production field has a huge ecosystem, with a large user group using Autodesk's products and solutions, and there are enough customer needs, which are opportunities for Ruiyun Technology to provide services. Secondly, the popularity and continuity of Autodesk products are very good, and at the same time, many secondary development teams are continuously contributing various resources such as plugins and modules to this ecosystem, establishing interaction between users." "The creative team, artists, TD, and developers have formed a healthy ecosystem around Autodesk's products. Ruiyun Technology provides rendering services in this system to jointly promote the sustainable development of this ecosystem, which is also highly valued by Ruiyun Technology."
For Autodesk, Ruiyun Technology has built a bridge between users and Autodesk. Ruiyun Technology has a deep understanding of user needs and Autodesk's technology, and can accurately and truthfully obtain and summarize user feedback. This feedback is very valuable information for Autodesk's R&D team, and it is the value that cooperation with Ruiyun Technology brings to Autodesk.
Integrated interaction, promising for the future
Looking ahead to the future, Zou Qiong stated that Ruiyun Technology hopes to further expand its cooperation with Autodesk, expanding from the current Maya, 3ds Max, and Arnold software to the engineering and manufacturing industries, and working together to explore the market. Ruiyun Technology not only strives to integrate more products with Autodesk at both product and operational levels, allowing Ruiyun Technology's platform to access more Autodesk products or features, but also expects the R&D teams of both parties to have more in-depth communication and exchange when conditions permit in product updates and iterations, integrate technology with each other, and provide users with supporting features or new features.
As a multinational software company with a global perspective, Autodesk has been rooted in China for nearly thirty years. For many years, Autodesk has been committed to building a vibrant and open local ecosystem, vigorously developing various international and domestic partners who can directly provide resource matching in the Chinese market, hoping to establish an open and interconnected ecosystem. The products and technologies of innovation and entrepreneurship enterprises related to digitalization in different value dimensions of all industrial chains can be well integrated into such an ecosystem, integrating with each other and engaging in valuable interactions.
It is gratifying that Autodesk and Ruiyun Technology are engaging in this energetic and valuable interaction with each other, continuously contributing their efforts to this ecosystem. Let's look forward to more cooperation and development between the two in the future!
Zou Qiong, General Manager of Shenzhen Ruiyun Technology Co., Ltd., said, "The popularity, stability, and continuity of Autodesk products are very good. The creative team, artists, TD, and developers have formed a healthy development ecosystem around Autodesk products. Ruiyun Technology provides rendering services in this system to promote the sustainable development of this ecosystem with everyone, which is highly valued by Ruiyun Technology."
